Emerald Green is Pantone's Choice for 2013

Let's hope that Pantone's announcement of Emerald Green as the color of 2013 is prophetic of good financial times on their way.

Pantone name emerald the colour of 2013

Pantone, the global authority on colour, announced emerald green as the colour of 2013.

BY Olivia Bergin |    

The Duchess of Cambridge in an emerald Mulberry dress in London in October, 2012 Photo: REUTERS

 

Every December, Pantone, the provider of professional colour standards to the design industries, announces its colour forecast for the following year.

Just look to the Duchess of Cambridge - who recycled a positively regal-hued emerald Mulberry dress for a public appointment at the Natural History Museum last week.


"The most abundant hue in nature, the human eye sees more green than any other colour" explains Leatrice Eiseman, executive director of the Pantone Colour Institute of the shade, adding: "This powerful and universally-appealing tone translates easily to both fashion and home interiors."
But how is the annual colour determined and what does it mean in terms of fashion trends?

Pantone's Institute combs the world of entertainment to travel, sports events to new textile developments - looking for colour influences. The fashion world's adoption of green also plays a part: its recent rise on the red carpet and on the catwalks, and in men's sportswear knitwear and ties, add to Pantone's belief that emerald will "continue to make a statement beyond spring and summer into fall and winter."